Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent  and this easy to follow  guide, you can smoothly complete the process. Following these steps  will help you prepare so you can get organized and sell your home for  the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your Realtor® once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your Realtor® to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Testimonials

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Buyer

I worked with Gina a few years back when I bought my first home. She was super patient; I had no idea what I was getting into as a first time home buyer. Gina spent multiple Saturday’s driving me around to look at homes until I...
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Gabrielle

I am happy to recommend Gina as I found her to be easy to work with and very knowledgeable about the local market and how to best position my house for sale. She is honest, hard-working, and has a high level of integrity. Her d...
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Ellen

Gina was the perfect choice for our listing broker of our family home by my aging mom. She was recommended to us by a neighbor that had recently had his home sold by Gina and she lived up to his recommendation. Her approach was...
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Ron D.

Gina was quick to respond to my every need and question. The pictures that were taken to showcase my home looked professional and were updated as conditions changed. Gina provided me with area information of other like homes in...
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Rebekah S.

Gina goes above and beyond. When we knew we would be moving and having to put our house on the market she gave us the insight about the best time to do so, then helped guide us through the process answering any and all question...
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Roger N.

Gina exceeded our expectations throughout the entire sales cycle. She educated us on how to make our home more appealing to potential buyers, comparable homes in the area and how to best price and market our home to sell quickl...
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Steve N.

Gina is a very honest, dedicated, thorough and credible real estate agent that goes beyond the norm to ensure that her clients are satisfied. She worked very hard to find a home that met our needs during our relocation to the G...
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Buyer

Gina is great at what she does. She made the process of looking for the right home simple. We gave her the things we were looking for in a home and she found homes to help fit our needs. It didn't take long till she found the o...
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Ivy M.

It was a pleasure working with Gina. She is dedicated to meeting the needs of her clients. She is also extremely thorough and diligent in all aspects of completing the sale. I love that she is friendly and helped to make me fee...
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Stacie M.

Gina and the entire Coldwell Banker team did an amazing job throughout the entire process of selling our house. She was always quick to respond, super communicative, and was a real advocate for our needs. We would HIGHLY recomm...
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Seller

Gina sold my house while I was out of town. She did a great job letting various repair men into the house and coordinating paying them by forwarding me invoices. She was always responsive and forthright. I am pleased to recomme...
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Ludmer

Gina sold my house while I was out of town. She did a great job letting various repair men into the house and coordinating paying them by forwarding me invoices. She was always responsive and forthright. I am pleased to recomme...
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Seller

Gina is a one-of a kind Realtor®. She is experienced, talented , insightful and dedicated. We have already recommended Gina to others and will definitely continue to do so. Gina has all it takes to sell your home. An all-star o...
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Rich & Heather B.

Gina provided top-notch service and support. She went the extra mile in every phase of our home buying experience. Her personality, honesty and integrity made our home buying experience pleasant and very rewarding. Thank you ve...
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Robert M.

Gina is a true seasoned professional from start to finish. I can’t imagine that there is anyone else out there better suited to represent me. Not to mention that she is truly one of the nicest people on the planet. Love her.
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Buyer

Gina was a great help with buying my new condo. She is also helping with selling my former home. She has given me many useful tips in getting my house ready to be listed.
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John M.

Gina answers her phone and is right on any issues that come up very professional it was excellent working with her would definitely work with her again thank u
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Ed L.

Gina is exceptionally efficient, very professional and yet friendly and truly interested in the clients needs and desires. I will definitely use her again.
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Jay S.

Exceptional service. Gina is amazing knowledgable and professional. Kept us totally informed every step of the way, most trustworthy
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Karen C.

Despite numerous challenges, Gina was unstoppable in her determination to obtain the best value for our house; overall it was a most pleasant experience in the face of a very stressful set of circumstances.
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